WR250 for Nike

I've heard people criticising Wayne Rooney but gladly there are more praising him for reaching the 250 goal mark for Manchester United. 

Alan Shearer said on Match of the Day how he thought Wayne would play with the same intensity and drive even if he was being paid £50 per game and that's exactly what I like about him.

A premier League footballer earns a lot. We all know that. But he just wants to play football. Which is handy because he's bloody good at it. So thanks to everyone at Nike for asking me to help with the release of their new boot and to celebrate this amazing milestone. Thanks also to the team who helped with the production and turnaround on this campaign - Dan Rowley, Dave Thompson, Tom Shaw and Mark Robinson.  

Another Nike Month

My diary was full again last month with Nike being the first on the phone to make the bookings. They'd been busy organising a week long FootballX event in the heart of London, building a 2 aside pitch on the middle floor of their NikeTown store in Oxford Circus and with their women's 10K run fast approaching we've been working together to capture many of the promotions they've arranged for their social media channels.

Getting to Old Spitalfields Market before the stall holders to set up a remote camera in the roof was definitely worth it to capture this angle of a huge aerobics class.

Getting to Old Spitalfields Market before the stall holders to set up a remote camera in the roof was definitely worth it to capture this angle of a huge aerobics class.

The caged pitch in NikeTown gave me great access to capture action and emotion during the FootballX event

The caged pitch in NikeTown gave me great access to capture action and emotion during the FootballX event

A studio portrait of athletes preparing for the Nike 10K run during a workout at Frame fitness studios in Shoreditch

A studio portrait of athletes preparing for the Nike 10K run during a workout at Frame fitness studios in Shoreditch

Hip Hop duo Krept and Konan tested the capabilities of the NikeTown structure with hundreds of fans turning out to see them perform live......they were very loud.

Hip Hop duo Krept and Konan tested the capabilities of the NikeTown structure with hundreds of fans turning out to see them perform live......they were very loud.

Hundreds of women descended on St Paul's in London during the Longest warm up before the 10K event on June 21st

Hundreds of women descended on St Paul's in London during the Longest warm up before the 10K event on June 21st

Competitors from all teams gave it their all during the 3 minute matches which took place at NikeTown, London and were watched by thousands of excited shoppers

Competitors from all teams gave it their all during the 3 minute matches which took place at NikeTown, London and were watched by thousands of excited shoppers

I was commissioned by Getty Images for all Nike events.

Back In Black

On April 24th Nike launched the all black Nike 2015 Football Boots Collection, the new Nike Academy Pack and I was asked to produce a set of images for their social media outlet.

The brief was to keep the images dark and to bring out the detail of the boots so spotlights were the obvious way to go. After setting up a mini studio in the changing rooms at St.George's Park I headed outside with The Academy team to put them through their paces for the first time.

The Nike Academy

I've worked with the team at The National Football Centre for the past couple years and to have a boot named in their honour shows just what a magnificent programme it is being run up in Burton.

It seems strange to me that the whole team were surprised to see a completely black boot! Showing my age I suppose but I must say, it looked fantastic to have a football pitch without a hint of luminous green, sparkly puce or mango adorning the pristine turf of St George's Park.

Once again, the hits which Nike and The Academy have received through, Twitter, Instagram and Facebook have been astronomical and I'm extremely proud to have been part of such a huge launch for their global brand.

Commissioned by Getty Images